Kerri Molinaro’s 100% Assurance is Worth Shit
Dear Mr. Moscoe,
Thank you for your email regarding our recent advertising campaign. I have just returned to the office and received your letter requesting a cease and desist of our guerrilla advertising campaign and you have my 100% assurance that this is complete. We have responded quickly and already removed all the chalk applications promoting the campaign….
Kind Regards,
Kind regards,
Kerri Molinaro
President
Ikea Canada
The illegal IKEA grafitti campaign was all over the news last week.
In an e-mail to Licensing and Standards Chariman Howard Moscoe, IKEA informed him that the illegal advertising has been removed.
Well, not quite. This is what IKEA’s illegal ad, at the south-west corner of Harbord and Bathrust street looks like today:
See, that’s somebody’s house.
As compared to how they originally looked:
August 11th, 2009 at 12:17 am
IKEA: Unsustainable materials assembled by exploited workers so we can have disposable crap in shrinking living spaces…
Thanks. Pass.
August 11th, 2009 at 12:37 pm
Will you be suing Ikea?
August 17th, 2009 at 2:47 pm
Finally.. an article on your site worth the paper it’s written on.
Instead of trying to strip millions of dollars from the local economy by going after tax-paying, revenue-generating, job-creating business who pay everyone they do do business with on PRIVATE PROPERTY, why not focus your efforts on advertising that pays NOTHING to ANYONE (as above) and takes place on PUBLIC PROPERTY?
Your an incredibly effective activist, Rami. It’s a shame you’re so misdirected.
August 18th, 2009 at 2:10 pm
I wonder what would happen if I went and spraypainted big white boxes onto houses in sight of the Toronto police force.
I’m sure I’d be instantly in handcuffs.
So what gives, the CEO spot at Ikea comes with a license to bomb?