1181 Broadway, New York
Public Ad Campaign brought 1181 Broadway to our attention in this blog post. Let’s take a look:
It is located at Broadway and West 28th Street. Here’s what it looked like in Google Street View. On March 20, 2007, an Environmental Control Board violation was issued against this sign. A $15,000 fine was imposed, which is an amount well worth paying to maintain the sign.
On July 25, 2007, ousted Buildings Department Commissioner Patricia Lancaster issued this press release:
The release mentions 1181 Broadway:
As of July 20th, nearly 20% of illegal walls signs detected during the sweeps were voluntarily removed by building owners. Over 600 violations with penalties as high as $15,000 each have been issued to remaining violators, which include the owners of buildings at 1181 Broadway and 2015 5th Avenue, where illegal wall signs advertise the Nissan Altima and the new movie “The Bourne Ultimatum.” To ensure compliance, the Buildings Department will proactively re-inspect all locations with illegal advertising on building walls detected during the sweeps. If building owners fail to obey the law, the Department will issue follow-up violations with penalties as high as $25,000. Commissioner Lancaster will also be reaching out to the companies advertised on the wall signs to alert them of their involvement in illegal activity.
So the reaching out isn’t working then.
